Happy Yoghurt

Squeeze, a smoothie retail shop, is a market leader, needs to extend product line apart from fruit & juice. The high quality drinking yoghurt with live bacteria is introduced to the shop under the design concept “Happy yoghurt, Happy & Healthy you”. We create a Happy Cow family character to reinforce product uniqueness, made from fresh milk.

Once launch, it becomes the top selling item that customers love. With an attractive and friendly design, different from existing products in the market, it leads way for product to be welcomed in leading super markets.